Web
CategoryWhy your online business needs a blogging strategy
One of the biggest challenges associated with blogging for online businesses is the ability to craft original content on a regular basis. ..
Creating an effective ‘About Us’ page
Every page on your business’s website is an opportunity for you to show off what your business has to offer to online visitors and potenti..
Making customers click
A great call to action (CTA) can increase customer engagement and boost a business’s website conversion rates. It can convince customers t..
Five ways to increase Facebook engagement
Facebook now makes up a significant piece of the social media marketing puzzle since it has become a social platform where businesses can ..
Setting realistic expectations for SEO
Even though search engine optimisation (SEO) is a viable online marketing strategy, many small businesses continue to fail when it comes t..